HEADLITE LETTER
Greetings, Servant Leaders!
It is my pleasure to welcome you to the best organization in the grocery industry. I am honored to take my turn leading this incredible group of dedicated individuals who embody our heritage of spreading the lite of good fellowship withing the Retail Food Industry. The Illuminators is an organization of vendors and suppliers dedicated to developing and enhancing key relationships within the grocery industry, providing opportunities for education and leadership, and supporting the Illuminators Educational Foundation. All that, with an added element of fun and entertainment.
The Illuminators show up in a big way—we get things done. We are the unseen force behind the WAFC and CGA conventions, working tirelessly to unload trucks and ensure thousands are fed. If you grabbed lunch at the WAFC convention, an Illuminator served you. This team is made up of exceptional servant leaders—balancing their day jobs while showing up to make a difference.
How do you get involved? It’s simple—just show up and volunteer. With over 20 committees to choose from, there’s a perfect fit for you. Besides the conventions, we host four rallies leading up to the WAFC convention, along with retailer and special events throughout the year. Your skills and contributions will help us grow stronger together. You get out what you put in, so dive in! The Illuminators are ready to welcome and guide you on your journey.
I am deeply grateful for the connections I’ve made throughout the years through this organization. The Illuminators are trusted and respected by retailers and vendors alike, earning that trust by consistently showing up and serving with excellence. ROI can be hard to measure at industry events, but if your company is looking to get in front of retailers, the Illuminators can help. Having one-on-one time with executive leadership is priceless.
Have a fantastic year, and please reach out if you need anything. I am here to serve you. We will Rise Together!
Thank you, my friends. Shine On.
Lori Brown,
Headlite (President)
“I can’t stress enough, how important the role of the Illuminators organization is to our industry. Their work in promoting Industry Education, and their support of the mission of the Western Association of Food Chains, are vital to the strength of our great industry. In addition. the relationships that are forged between the Board of Directors of the WAFC and the members of the Illuminators, result in strong business ties between our respective companies.”
